Being Bold in Rough Economy

January 30, 2009

The economy is in deep trouble.   It’s bad now, but this is just the beginning.   There will be fundamental changes in the global banking system, the use of credit and the value of currencies.   It’s going to be rough.

So what do you do?   Wait it out?

I think this is a time to be bold.   Not stupid or careless, but bold.

So, in keeping with my “Be Bold!” strategy I’m still spending money, investing and growing my business.   In fact, I’m working on buying a pretty expensive domain name for a project right now and I plan to launch two completely new businesses in the next two months.

One of my biggest sources of income is selling domain names.  [I'm not talking about ultra-premium names I've kept in my portfolio for years either.   I'm talking about buying and quickly reselling domains for ~$300 each.]    Anyhow…In September of 2008, it really appeared that this part of my business was on a serious decline.   I couldn’t help but only expect it to get worse.

But, As quickly as my domain sales went down, they came back.   Right now, January 2009 is looking like my second best month ever.   How much money did I make flipping domains this month?  It’s a big number, trust me.

So, if I’m selling domains, that means people are still buying.   The world (especially the world of entrepreneurs and small businesses) is made up of innovative people who will strive to survive the downturn.   But more than that, there are many that will “Be Bold!” and take advantage of opportunities and weakness in the marketplace.

Your task, if you want to thrive in this bad economy,  is to serve be Bold by serving the Bold.


Bubble Living Kills Opportunity

January 28, 2009

We all live in a bubble. Within our bubble there is familiarity which makes us feel comfortable and, at least in part, content. It’s important to note that men can get use to just about anything and, no matter how objectively unpleasant or objectively desirable your familiar surrounds might be, over time they become what we’re use to; what we’re comfortable with.

It might sound strange that someone living in an Mumbai slum could be as comfortable and content in his bubble as a power broker living in a penthouse in Manhattan, or as a single dad living in a suburb of Chicago. But, it is absolutely true. The psychological adaptability of the human mind is remarkable. The only critical requirement is consistent predictability.

I enjoy comforts as much as the next man, but recognize their place. One cannot flourish without at least regular expansion of the bubble.  And, to truly grow quickly it’s often best to burst your bubble completely.

A bubble of consistent predictability is a hospice for opportunity where she can do little else but wither and die.


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